C2 Film Posters

Wednesday 4th June 2025

Do Now 1/5

1. Disney
2. Warner brothers are a distributor 
3. EON produced NTTD
4. Universal distributed NTTD
5. Amazon has the most cinema rights for NTTD

Film Poster Introduction

Lo: To explore the aims and conventions of film posters

1. Q: Which are the Big 5 major Hollywood studios? A: Disney, Paramount, Sony pictures, universal pictures and warner bros.
2. Q: What is the main aim of a film marketing campaign? A: To create awareness, build anticipation, and ultimately, drive ticket sales for movies.
3. Q: What marketing techniques are often used? A: The 4 'Ps' (Product, Place, Price and promotion)
4. Q: What information dose a film poster need to convey? A: The movie title, a tagline that highlights the films essence, a striking image or images that represents the films visual styles and themes, and usually the names of the main actors or directors.
5. Q: What is the difference between a teaser poster and a theatrical poster? A: A teaser poster is designed to generate interests and intrigue early in a marketing campaign, often using a minimalist design with little information on the film. In contrast, a theatrical poster, provides more details and more comprehensive over view of the film 

TEASER:

THEATRICAL:

Main Image: all the main cast inside of bonds faded body 

Colour Palette: gold, blue, white

Typography: bold, modern font in a slab serif

Narrative: binary opposites bond against the second biggest, action

Genre: Action

Release Date: April 2nd 

Logo: No Time To Die

Representation:  

Wednesday 11th June 2025

Do Now 1/5

1. When a movie is made with multiple different companies
2. Cross platform media like Fortnite
3. Collabs with different companies
4. PIES: Personal identity, information, Entertainment, social identity
5. Anything that helps sell the film: Posters, trailers, teasers, adverts, websites etc

Film Posters

LO: To analyse the film poster set texts effectively

Looks very independent

Context:

• Danial Craig's 5th and final time playing 007
• British company produced by EON, distributed in UK cinemas Universal pictures
• budget was estimated 250-300 Million dollars, Made over 750 Million at box office
• First poster was Designed by Empire designs, a British film promotion agency
• Mise en scene: sophisticated dress, smart, nature, facial expressions- serious film setting neon lights of the city. outside rural setting mountain. car setting, fire and action, car chase
• release date, 2nd April - delayed a year and a half
• Logo - 007 - known brand, existing audience, expectations audience
• Genre - action - based on the mise en scene, props, guns - gun fights - images of characters - shows protagonist and antagonist,
• colour palette - blue - cold and serious colours, ending into warmer fire colours, - showing action

Intertextuality: When a piece of media references something else

Props character type: Hero, Villain, Princess, Helper, Dispatcher

Wednesday 18th June 2025

Do Now 5/5

1. When a piece of media references something else
2. The direction the media takes in form of genre 
3. the props, costumes, set etc
4. typography is how text looks like how big the font or the colour
5. genre is what type something is 

Film poster and representation

Wednesday 9th July 2025

Do Now 4/5

1. A strong mysterious character
2. represented as being appealing to the eye
3. Majority is white
4. Serious bond smart, formal. calm.
5. heroine, hero, helper, villain 

MTWGG Film poster and representation analysis

A black suit

Color gold

A power plant

Who regulates film? British board of classification film

Who regulates radio? OfCom

Who regulates Games? PEGI

Who regulates newspaper? IPSO

Ethnic stereotypes: Villains, Pitied, laughed at

 

Stereotypes: Men always sophisticated strong and serious, women are seen as being appealing to the mens eyes
Representations of gender: The fact the women are doing martial arts could be seen to support the idea that she is dangerous and to be feard or could be seen as a progressive way of looking at females those who are strong, fearless, confident 
Representations of ethnicity: less asian side more focus on white
Representations of issues and events: The 1973 global energy crisis wit the embargo on oil, countries were considering alternative power sources and this is portrayed through the iconography of the power plant and the related explosions. By including this theme, the producers are encouraging the audiences to consider what might happen if oil really did run out and predict what the outcomes would be fro society

The MWTGG film poster represents gender through the choice of outfitss. This can be seen in the women in the image with the very revealing cloths and very intimate positions. Which links to the issue at the time of women being seen as appealing and for men to look at. This contrasts the Spy poster which represents gender through the women. This can be seen in the image with the women in very sophisticated cloths similar to the men. Which links to the issue at the time that women couldnt be seen as strong independent characters